Sports Newsletter #8 - Traffic and Revenue
Posted by Unknown | Monday, March 22, 2010 | MSp Newsletter | 0 comments »Hey Guys, welcome to another exciting Mahalo Sports Newsletter. As you can see I've moved the Newsletter date from Wednesday to Sunday, no particular reason really, Sunday is just better for me and I hope for you too. First order of business is to touch base on March Madness, we started off real well with a few March Madness pages really delivering as [[March Madness 2010
In this edition of the newsletter, I want to touch base on traffic and revenue, I know everybody enjoys the automatic revenue you can generate from tasks but I want everybody to be more aware of the mostly un-tapped revenue opportunities that come with page management and attracting traffic. Out of the 11 Verticals with Managers, our sports vertical currently sits 7th when it comes to revenue earnings, we can do much better! And I want to help show you how.
Let's start right at the beginning, first you should be aware of how you can track your earnings, you'll notice Mahalo introduced new profiles this week, well, similar to the previous version you want to go to your profile and click on the "Pages Managed" tab.
With these new profiles you can sort the pages based on the Name, Amount Earned, Date Managed, and Last time the page was updated. (There is also a views column, but as we all know by now, that function is disabled and does not currently work, more on that later.) A good page manager will visit this list frequently and just soak in the information, make note of the amount earned, make note of the last time you updated a page. If you manage pages that are under 6 months old and they have not begun to earn, don't fret, unless you are part of our news team and building "buzz" terms, your everyday search term pages may take months to reach the upper crust of search engines! But that is our long term goal, so don't get discouraged off the bat, these pages take time to marinate. (and hey, if you want instant revenue, I am begging for more buzz team members, remember that "tiger woods south park
Managing Pages
Firstly, you should only be managing pages you are 100% passionate about! Sure, you may have inherited the page because you completed a task for me during a period when the page was important, but if you are not interested in the day-to-day activities of a Slovenian cross-country skier, maybe you should abandon the page? You can abandon a page by simply clicking the Abandon button. However, it is proper etiquette to visit the page before you abandon it and make sure there are no expiry terms, and to ensure the page is presented in a way where it will not read as if it's out of date for the next user visits. Every out of date page hurts everybody on Mahalo.
You only want to manage topics your interested in, because we only want you investing your efforts into something you are interested in, the fact is, not everything is going to earn a M$100 in 1 day, the only way you'll be able to get your page promoted to the front page of search engines is by carefully curating it over time. You should be searching for your pages on Search Engines and getting to know where they rank with the competition, if they don't rank high, your best offensive option is to update them and take note of previous tips from Newsletter #3
Once you complete a task, I want you to earn more then the standard M$3-4 that you have already banked for that task, if you get a notification that a page has been published and you do nothing afterwords you are quite simply wasting a beautiful opportunity. You can easily earn double, triple even 100 times the standard task amount through revenue if you follow a few steps that will help get your page on the front page of Google. These steps include sharing your page (blogs, twitter, social sites) and optimizing your page (through updates.)
The analogy I will use is that you have to raise your pages like children, the younger they are, the more attention they deserve. Once a task is published, you should get in the habit of adding content - especially in the form of featured videos, adding more related pages, and adding more text sections in the content portion of the page. These updates, when done during it's earliest stages will rocket it up the search engine charts.
Monitoring Traffic
C'mon, we are all sports people here, we all know the importance of Statistics, and nothing is more true when it comes to writing on the web. You know you can't track traffic from your Mahalo Profiles but there is hope, you can install Google Analytics and it will keep track of your traffic. Here is a handy resource on how to install Google on your Mahalo. - http://www.mahalo.com/google-
Once you are monitoring your traffic, you can go through your individual Mahalo pages and learn so much about them, specifically how people are finding your pages and what they are doing on them. From the "Content" section in Analytics click on any of your pages and you will find this information. Let's look at this image and go through it.
"Time on Page" is literally the average amount of time that people are spending on your page, if you have 300 words of content it probably only takes somebody a matter of seconds to read through it all, this is why with every new page I highly recommend a featured video. Videos raise this statistic better than any other trick in the book.
"Navigation Summary" will show you how they got to your page and if they came from another Mahalo page, which pages it was, and if they left via another page page, which pages that was, it's quite fascinating and shows you the importance of inlinks and related pages, the more people click around Mahalo the better for all of us!
"Entrance Sources" - This is very informative as it will show you exactly where your visitors came from, in the screenshot below you can see how Google dominates - most pages are like this, Google will usually be #1, unless you get your page to catch in a social network.
With every position you gain on Google you are looking at more traffic, the difference between #1 and #10 on Google is potentially the difference between 100 viewers and 100,000 viewers.
Now, I won't go through every feature of Google Analytics, I really think as sport fans you will all figure it out and really enjoy the information you are learning about your pages. Although revenue can never be calculated by visits because the ads that are served are not in our control, I generally say after 1,000 views per week and your page should start generating decent revenue. I don't expect anybody to be getting 1,000 views right off the bat, some pages take time, they need to root and they need to prove to the master google robots that they are cared for, curated and reliable sources of information. With writing on the web, the writing part is the easy part, the challenge is actually getting people to read the content. That is why I say, when you are faced with a M$3 or M$4 task - stick with the 300 word minimum, don't go above and beyond and waste too much time writing the task, save your energy for after the page is published then spend your time promoting and optimizing the page, these rules of thumb will deliver the greatest results.
It's a lot of information to soak in, but tracking and analyzing traffic is most definitely a significant learning tool when it comes to writing on the web, it's not mandatory by any means, but it is highly recommended as a way to get to know your pages a lot better and what is going on in the background with your pages. That is all for today, you guys all have a great week and good luck with all your pages, if you have any questions or concerns, I am here to help.
Raptor Mascot Looses Control - Bails hard
Posted by Unknown | Saturday, March 20, 2010 | 0 comments »
- Gregg Doyel:
- Kansas over West Virginia for the title, Duke and Syracuse in the Final Fourhttp://splnexperts.mayhem.cbssports.com/print/brackets/printable-bracket/1/5/...2
- Brian De Los Santos:
- Kansas over Kentucky for the title, Syracuse and Duke in the Final Fourhttp://splnexperts.mayhem.cbssports.com/print/brackets/printable-bracket/1/7/...3
- Michael Freeman:
- Kansas over Kentucky for the title, Duke and Pittsburgh in the Final Fourhttp://splnexperts.mayhem.cbssports.com/print/brackets/printable-bracket/1/10...4
- Greg Anthony:
- Kansas over West Virginia for the title, Syracuse and Villanova in the Final Four
- Dan Wetzel:
- Kansas over Kentucky for the title, Syracuse and Villanova in the Final Fourhttp://rivals.yahoo.com/ncaa/basketball/news;_ylt=Ah1EFqdSwVfOZK0_FNUI8erevbY...5
- Jason King:
- Kansas over Kentucky for the title, Syracuse and Baylor in the Final Fourhttp://rivals.yahoo.com/ncaa/basketball/news;_ylt=Ah1EFqdSwVfOZK0_FNUI8erevbY...6
- Gerry Ahern:
- Kentucky over Kansas for the title, Kansas State and Villanova in the Final Fourhttp://rivals.yahoo.com/ncaa/basketball/news;_ylt=Ah1EFqdSwVfOZK0_FNUI8erevbY...7
- Mike Hugeunin:
- Kansas over Kentucky for the title, Syracuse and Villanova in the Final Fourhttp://rivals.yahoo.com/ncaa/basketball/news;_ylt=Ah1EFqdSwVfOZK0_FNUI8erevbY...8
Selection Sunday: March 14, 2010
First Two Rounds
Opening Game: March 16, 2010
First Round: March 18-19, 2010
Second Round: March 20-21, 2010
Regionals
Third Round: March 25-26, 2010
Fourth Round: March 27-28, 2010
Final Four
National Semifinals: April 3, 2010
Championship Game: April 5, 2010
For a detailed schedule with venue and location information, visit March Madnesss 2010 Schedule.
White House press secretary wears Canada jersey
Posted by Unknown | Friday, March 12, 2010 | 0 comments »
The Best of "Chris Chelios is so old . . . " - Cult of Hockey
Posted by Unknown | Thursday, March 11, 2010 | 0 comments »
Chris Chelios is so old ...... he doesn't go on injured reserve, he goes into assisted living
Chris Chelios is so old ..... that his rookie card states he was born in Pangaea
Chris Chelios is so old ..... that when he visited the Hockey Hall of Fame last summer, they tried to erect plexiglass around him.
Chris Chelios is so old ..... he thought he was signing to the Atlanta Flames
Mahalo Sports Newsletter #7 - Sharing - Blogging
Posted by Unknown | Thursday, March 11, 2010 | blogging, MSp Newsletter | 0 comments »Newsletter time!
Hey guys, first some business - we have lots of new guys on this edition so I would like to welcome you all, I hope you are enjoying the training tasks and want you to know that there are some exciting events upcoming to cover. Stick with the training, learn your formatting and good times will come. With that said I'd like to congratulate our most recent 10 taskers @Davesplace and @weekendwarrior.
Events
March Madness is in our cross heirs as we speak, the good news is we have most of the pages assigned and accounted for, the key at this point is to keep your NCAA pages updated and presentable for the incoming traffic, if you have any means of sharing these pages, now is the time to do so. I can assure you from a traffic stand-point these are on par and earning readers and rev-share, if they are out of date, we are losing readers.
NFL Schedules
The [[2010 NFL Schedule]] has been a breakout page - If you type that into Google right now it should be #2 right under NFL.com - This is bringing in loads of traffic everyday - I called out earlier in the week to build all 32 team schedule pages and I must admit I was surprised by the response, within hours all 32 tasks were claimed by a dozen of you! Those pages should rank soon, if you manage an NFL Schedule page be sure to visit it often during the next week, tweak and share it to help it rank higher. Do search for it in Google and find where it ranks.
2010 World Cup
Here is an upcoming event that we should try to get a stranglehold on, if we can build an appropriate amount of related pages quickly we'll get ranked and get some traffic, but understand the rest of the web is on the same wave-length - I am building a team as we speak if you are interested in being part of this event and are willing to build and update pages related please let me know, it should by Olympic-esque.
Don't be afraid to suggest events and tournaments that we maybe missing within our department, the other day rookie @jakking suggested we make some Sumo pages, unknown to me there was a major Sumo tournament upcoming so we build the [[March Grand Sumo Tournament]] page and within a day we're ranked at the front page of Google for the event.
Sharing your pages is key. Not only do the people you share it with get a chance of seeing it, but the links created when you share are gold in regards to raising the profile of your page in Google and other search engines. I'm going to put together an onsite DQ full of colorful screenshots and send them out individually on how we can best share our pages. In the meantime, consider that the number of people reading this newsletter now exceeds 60 Mahaloians. If each of us actively promoted our pages together we have the numbers to easily feature our pages on the front page of any major social network we choose, believe me, it's powerful stuff. I would to see us harness our efforts in sync and raise the amount of visitors we get.
If Ever you have a moment, I recommend creating accounts on any or all of the following websites.
http://twitter.com/
http://www.stumbleupon.com
http://delicious.com
http://www.reddit.com/
http://www.propeller.com/
http://digg.com/
http://www.blogger.com/home
http://friendfeed.com/
There are many more I am sure, but sharing your Mahalo pages on any of these sites will only help. I must remind everybody that when using social networks to promote your Mahalo work it is only good etiquette to spend 15% or less of your involvement to these sites towards promotion, these are communities and nobody likes to be spammed even if your content is 100% awesome.
Speaking about promotion..Wanna Blog?
I am now considering starting up a collaborative blog, this would be a sports blog dedicated to the topics we each write about each day on site. The idea would be giving us an outlet to write opinionated pieces, considering Mahalo is all reference and factual writing with no hint of bias or opinion - I think we are all capable of expressing opinions about the topics we write about each day.
On the business side of things, if we have 60+ of us writing 1 really good blog post a week we may just possibly have the best sports blog on the web right out of the gate. Especially if we're all blogging about the topics we are currently writing about on Mahalo - Right now, we have people working on March Madness, the NFL Draft, NHL, MLB and NBA team pages, not to mention @jakking with the Sumo project, @justimko and his Tennis How-To's and @jlobdell with his Monster Truck project. It's great that we are pumping these pages into the system, but my goal essentially is to make those pages work for us.
A collaborative blog would work on so many fronts,
1. First of all linking to your Mahalo pages in blogs is basically like dumping a bucket of Google juice on your head, there is nothing search engines love more than links from active blogs.
2. Blogs give us all another chance at high quality traffic, where a Mahalo page doesn't rank, there is a chance the blog will, essentially streaming that traffic to your Mahalo page. During the Olympics, one of our highest traffic pages got a major percentage of it's traffic through a link I made on my personal blog, because after I blogged about the Mahalo page, somebody, somewhere shared that link on a social network, thus a major stream of traffic eventually found it's way to the Mahalo page.
3. We can use our Widgets. If you have not noticed you can embed your Mahalo pages into blogs, each 1,000 views that widget gets, you get another buck on Mahalo. The goal here is to maximize the amount you earn from each Mahalo page you build, this is one way to do that.
4. We'd get to know each other a bit better. 60+ people here currently building sport tasks through me and I bet you can't name 5 of them :) - A blog would be a great way to see and read from the overly talented writers we have. Mahalo pages are all reference, sometimes very dry, a blog would be an awesome forum for us to break out of our shell and really ripe out the sports opinions you know you want to share.
So...there you have it, I could argue all night about the importance for a Sports Blog, but I think you all get the jiff!
If you are interested in the idea of a Sports blog - Visit this link and donate a nickel to VOTE IT UP
http://www.mahalo.com/answers/mahalo-answers-community/can-you-design-a-blogger-template-mahalo-themed
As with every week, many thanks for your contributions, here's to a good March, April and May and don't forget you can find the archive of the Newsletter here.
http://delicious.com/Sports_Archive/MSp_News
Cheers,
What If Everybody in Canada Flushed At Once? here's a chart
Posted by Unknown | Monday, March 08, 2010 | 0 comments »
The 2010 NFL Scouting Combine is held over six days, with each group of players, separated by position, participating in different activities each day. The workouts, including the drills, are perhaps the most watched portion of the event, with February 27 featuring special teamers, offensive linemen and tight ends, February 28 featuring quarterbacks, wide receivers and running backs, March 1 featuring defensive linemen and linebackers and the final day, March 2, featuring the defensive backs.http://www.nflcombine.net/players/schedule10
Among the top players invited to attend were Javier Arenas and Terrence Cody from the Alabama Crimson Tide, Max Hall from the BYU Cougars, C.J. Spiller from the Clemson Tigers, Tim Tebow from the Florida Gators, Brandon Minor from the Michigan Wolverines, LeGarrette Blount from the Oregon Ducks, Toby Gerhart from the Stanford Cardinal and Colt McCoy from the Texas Longhorns.http://www.sportingnews.com/college-football/article/2010-01-11/2010-nfl-scou...11
Great job by the @amazingangie
The sound of Vancouver, when Team Canada wins gold...wait for it....
Posted by Unknown | Tuesday, March 02, 2010 | Hockey, Vancouver | 0 comments »
The National Association of Basketball Coaches initiated a Basketball Championship in the spring of 1939, based on single elimination play among 8 teams. In 1940, the NCAA took over, and as of 2010, 65 teams compete for the coveted NCAA trophy, the National Association of Basketball Coaches trophy, and the right to cut down the basketball net. The 2010 Final 4 will be held on April 3 and 5, 2010 in Indianapolis, IN at the Lucas Oil Stadium. If you're planning on going, there are a few things you're going to need.